Recruitment Strategies - How To Hire

Most businesses struggle with how to hire effectively. This is in part due to the lack of a solid recruitment strategy. I work with many hiring departments and small business owners who have become disenchanted with candidates from Indeed and other job boards they actively use to find qualified applicants.  They do not realize that the problem is not the job board itself: It is how they are using the job board.

80% of the companies I meet with use job descriptions as their job ads. If that sounds like your organization, then your APPROACH may be the problem, NOT the job board. 

Job boards today are powered by search engines at their core, which means if you are not following proper search engine optimization principles within your job ad, you are limiting your own visibility on the job board, which leads to attracting poor-quality applicants. This can be a huge waste of time!

In other words, using a job description as your job ad is what leads to poor-quality applicants from every job board! 

Why?

Because the right applicants who are qualified are not finding your jobs to begin with. 

Sometimes, this leads to fewer applicants because your job ad is not searchable, meaning the right applicants cannot find your job ad. If they cannot find you, they will never have the option to apply!

If you need to learn how to effectively write a job ad to help facilitate your recruitment strategy, you have come to the right place!